Road safety begins
with your tyres

Your vehicle is kept on the road by the four tyre contact areas that are not much bigger than the size of your palm. All steering, braking and accelerating forces between a vehicle and the road are controlled by the tyres. Nokian tyres have been designed and tested to keep you safer on our winter roads. And in order to appreciate why you should invest in a set of snow tyres, it helps to understand how they work.

On hazardous winter roads, vehicles with four driving wheels may accelerate better than those with two-wheel drive, but their cornering and braking capabilities are little different than a 2WD. When you’re trying to stop or turn, the limits are determined by the grip of your tyres, not the vehicle drive system. The only thing the driver can do to increase traction, to actually get more grip and safer control, is to install winter/snow tyres.

If you drive in alpine areas regularly, it makes good financial sense to purchase snow tyres. You’ll extend the life of your summer tyres, reduce the accident risk and potential of damage to your vehicle and, importantly, increase the safety of you and your passengers.